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Good and bad deal in Baku, Bitcoin to $100,000 and Nvidia books record profits

A dystopian worldview of tropical trees and machines to remove carbon on the polar cap. Image created with Midjourney.

As Bitcoin approaches the hundred thousand dollar mark and Nvidia makes record profits, another topic deserves attention this week: COP29, the UN climate conference in Baku. In the technology and crypto world, the climate discussion is often seen as set in an alternate universe of stubborn school objectors and shag-smoking hippies wearing leather sandals in hemp pants. Yet that is where the greatest technological challenge of our time plays out: how does humanity remove the CO₂ already present in the atmosphere?

Days after COP29 was due to end, two agreements were reached in the extension: an agreement on a far too low amount that rich countries will pay to poor countries for compensation for damages suffered($300 billion seems like a lot, but is far too little for this problem) and an agreement on the general rules for launching carbon trading markets, better known as carbon credits, almost a decade after the idea was first proposed.

The agreement allows countries and companies to trade credits for reducing carbon emissions to offset their carbon footprint.

The carbon trading mechanism was first formally described in the COP21 Paris climate agreement in 2015, as a way for polluters to pay other countries to reduce emissions on their behalf. But it has proved controversial because of concerns that it will not result in the promised removal of carbon from the atmosphere.

Rich countries responsible

Poor countries are right when they accuse rich countries of not bearing enough responsibility. Since the industrial revolution, mainly Western economies have contributed to the emission of over 2,200 gigatons of CO₂, triggering global warming.

At the same time, poorer countries, often located around the equator, bear the brunt of climate change. Extreme heat waves, droughts, floods and more powerful hurricanes cause deaths, famines and destroyed infrastructure, especially in vulnerable countries. It was therefore to be expected that a group of poorer countries would leave the climate conference furious, as happened yesterday.

Rich countries are therefore obliged both to combat warming and to compensate for the damage done to poor countries. That leads to the questions of how much to pay, on the one hand, in compensation and, on the other, in investing in solutions that prevent global warming.

Climate activists are partly right

Climate activists argue that the only solution is to immediately stop using fossil fuels, the largest source of carbon emissions, and that limiting them is crucial to prevent further warming.

Moreover, they stress that investing in renewable energy is cheaper in the long run than repairing the damage caused by climate change. Quitting fossil fuels also offers important health benefits, such as reduced air pollution and lower medical costs. According to climate activists, immediate action is essential because every ton of CO₂ avoided reduces the likelihood that the temperature increase will exceed the critical 1.5-degree limit.

These demands are logical and justifiable, but completely ignore the fact that an immediate transition to a completely fossil-free world is not realistic. Of course, stopping CO₂ emissions as soon as possible is eminently important, just as stopping the faucet is useful when you want to drain a swimming pool.

But even if humanity were to stop all CO₂ emissions from tomorrow morning, it "only" means that no fifty gigatons of CO₂ emissions would be added annually; but even then, the historical burden of 2,200 gigatons in the atmosphere would remain unchanged. Without removal of that CO₂, warming will continue to exceed the 1.5-degree limit, with all its consequences.

Annual CO2 emissions compared to CO2 already in the atmosphere. Source: Tracer

I've been working at the intersection of sustainability and technology for almost a decade now, and I'm still looking for the first meaningful plan from an environmental or climate activist that shows a plan of action for the removal of that 2200 Gigatonnes. The only repeating sound is "stop emissions and plant forests. But that's not realistic and it doesn't make enough progress.

Fossil fuels still necessary

It is both economically and technically impossible to achieve a completely carbon-neutral world within a few years. Fossil fuels are the backbone of the global economy and are unfortunately still indispensable.

Renewable energy is growing rapidly but cannot yet fully meet current global energy demand. In addition, means of transportation such as aircraft, ships and trucks remain largely dependent on fossil fuels.

Low-income countries rely on cheap energy sources such as coal to enable their economic growth, making a sudden transition to renewable energy especially complex for them.

Moreover, in many regions, the infrastructure for renewable energy is not yet sufficiently developed to be widely deployed. Abruptly stopping fossil fuels would therefore lead to economic instability, massive unemployment and energy poverty, especially in the vulnerable countries most under pressure.

In Asia, for example, people react with dismay to arguments, mainly from Europeans, that canonize the train as a mobility solution: of course it is a fine alternative to air travel within Europe, but how do you take the train between the thousands of islands in Indonesia and the Philippines? Not to mention a commuter train between, say, Sydney and Hong Kong.

Five billion Asians don't want a cargo bike

It is often forgotten in the West, but Asia has nearly five billion inhabitants compared to about seven hundred and fifty million Europeans and less than four hundred million inhabitants of North America. You wouldn't begrudge your worst enemy a cargo bike ride across a rolling rice field in forty degrees and eighty percent humidity, would you?

During the first day of COP29, a major breakthrough was announced in the area of carbon credits, the common term for carbon credits where one carbon credit equals one thousand kilograms of CO₂ emissions. This system allows companies, as well as countries such as Singapore and Peru, to pay for projects that avoid, reduce or remove emissions.

In Baku, agreement was reached for the first time on a very vague standardization of these credits, described by the Financial Times as a kick-start for the carbon credit market, increasing transparency and reliability. But years of further detailing (read: negotiation) will be required before a functioning global system can emerge.

Differences between carbon credits crucial

Without better standardization and quality control of carbon credits, all kinds of fraudulent projects and junk credits will remain in circulation. Because there are three totally different types of carbon credits that need to be properly distinguished from each other:

  • Avoidance Credits: these are issued for preventing CO₂ emissions, such as by stopping deforestation or handing out brick kilns in Africa. Often these projects turn out to be totally useless.
  • Reduction Credits: these reduce CO₂ emissions, such as by implementing more efficient technologies. Think solar panels or wind turbines. Fine to do, but why does emitting less CO₂ deserve a bonus in the form of carbon credits?
  • Removal Credits: these are credits issued for actually removing CO₂ from the atmosphere. This is the necessary Holy Grail.

For example, Direct Air Capture uses machines to extract and store CO₂ directly from the air. This solution is still very capital intensive, and the question is whether it is the most efficient technique, measured by energy consumption and capital requirements.

Reforestation offers natural absorption of CO₂, although it comes with risks such as deforestation. For example, forest fires are still frequent, precisely because of global warming, and not all forests turn out to be planted as expected. In addition, they often turn out to be less effective than hoped and expected.

Biochar converts biomass into stable carbon that can be stored for centuries, while Ocean Alkalinity Enhancement treats oceans so they can absorb more CO₂. The greatest potential is most likely in these types of methods used by the oceans, such as that of the Dutch SEA02.

Overview of carbon dioxide removal (CDR) technology. Source: Tracer

Carbon removal credits fund crucial technology

Because while climate activists see all carbon credits as a license for companies to continue their emissions, the role of removal credits is invaluable. These credits make it financially possible to develop the aforementioned technologies, see the example of Microsoft and Royal Bank of Canada, so that those 2200 Gigatonnes of CO₂ can actually be removed from the atmosphere.

Environmental movements are focused on ethics and activism and lack the ability to assess technological innovations, let alone the economic scalability of those solutions. A striking example of this is the rise of Tesla and the global transition to electric vehicles initiated by Tesla's success.

Example: Tesla

In 2010, no prominent environmental activist would have predicted that Tesla would become the driver of a massive shift to electric mobility. Back then, Tesla was selling less than a thousand cars a year.

Then we look at last month: 1.43 million so-called "new energy vehicles" (NEVs) were sold in China in October alone, up 50 percent year-on-year, setting a new single-month sales record. Nearly 10 million NEVs have already been sold in China this year, up 34 percent from 2023.

Of these ten million vehicles, about 60% had all-electric propulsion, or a fuel cell: that's six million new cars driving around with zero carbon emissions. This unprecedented transition was driven by market forces, technological innovation and strategic government investments(yes, including Tesla) including tax breaks; not activist predictions.

In the last five years, Tesla shares rose nearly 1500%. This shows that there is an investment model for innovative technology. Assessing the possible solutions to remove CO₂ from the atmosphere should be left as much to climate activists as to politicians busy winning votes or oil and gas company executives dreaming of their bonus at night, rather than a livable world.

Academia and the venture capital industry, especially the segment dedicated to financing technological innovations, have the specialists to make the right trade-offs. But where should the money come from for these investments?

CO-load possible solution

Introduction of an annually gradually increasing tax on CO₂ emissions could lead to a structural solution, provided that the proceeds of a "carbon tax" could be used to invest in CO₂ removal technology and fund a compensation fund for the poorer, hardest-hit countries.

The climate crisis requires action on all fronts. It is time for rich countries, corporations and activists to work together on a realistic and comprehensive plan that both stops emissions and repairs historical damage.

For anyone interested in this complex topic, Tracer publishes a free weekly newsletter on LinkedIn, in which, to be fair, I also contribute to.

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investing crypto NFTs

Record deal Microsoft in carbon credits; invitation Tracer private round

It was an exciting week for Microsoft. On Tuesday, it was passed by Nvidia as the world's most valuable company, but after Nvidia shares fell Thursday, Microsoft closed the week as the number one again. It will prove to be a temporary hegemony, as Nvidia's rise is unstoppable for now.

More interestingly, Microsoft signed a record-breaking deal this week in which it committed to purchasing eight million carbon removal credits, representing the largest ever carbon dioxide removal transaction.

In my not so humble opinion, it is the start of a race in a new billion-dollar market; the CO2 removal market. I hope to be able to contribute to this myself through the Tracer project, which could be an important tool in the fight against global warming. I would like to invite you to make a contribution as well!

An almost entirely self-painted survey of the various sources of carbon removal credits.

It is about CO2 removal, not just avoidance or reduction

The record purchase was a notable action by Microsoft because the reduction of one ton of CO2 emissions, commonly described as a carbon credit, is used by airlines, among others, for the worst kind of greenwashing. The lack of transparency and control in the market led to projects that often fail to deliver the promised environmental benefits and gave carbon credits a bad reputation.

The interesting thing is that Microsoft has not only set a goal of being climate neutral by 2030, but actually carbon negative. This means Microsoft will reduce greenhouse gas (GHG) emissions by more than half, remove the rest and then aim to remove the equivalent of its historical emissions by 2050.

In doing so, Microsoft recognizes that carbon dioxide emissions are so high that emissions reductions alone are no longer sufficient to achieve "only" a degree and a half of warming, the goal of the Paris climate accord COP21; this will require actual removal of CO2.

Tech giants embrace carbon removal credits

Microsoft is not the only tech giant focused on carbon removal credits, because along with Google, Meta and Salesforce, companies that rarely play together nicely, it recently announced the formation of the Symbiosis Coalition, a signal that the world's largest companies are willing to invest in high-quality carbon removal credits.

A trillion-dollar market: countless solutions for CO2 removal, but the key is the duration of CO2 removal, expressed in years.

The tech giants' move toward carbon removal credits obviously also has an economic consideration. The economic potential of the carbon removal sector is enormous. McKinsey estimates the size of this sector by 2050 to be as much as $1.2 trillion, or $1,200 billion. This is based on increasingly stringent government taxes on carbon emissions and rapidly improving technology.

But 2050 is still a long way off. It is therefore relevant that Morgan Stanley estimates that the market for carbon credits, most of which will be based on CO2 removal, will reach $100 billion as early as six years from now, in 2030. Now I always distrust forecasts with nice round numbers, but in this case, due to global warming, there is an undeniable need for companies to invest heavily in CO2 removal. After all, without a livable planet, it's hard to make money.

What is unique about Tracer?

Since Hans Tobé and I founded Blue City Solutions in 2016, after our visit to COP21 in Paris, we have been looking for projects that can accelerate CO2 removal in a cost-effective way; that is, without subsidies or donations. With Tracer, we think we have found an extraordinary solution that, without, false modesty, benefits the world.

Tracer is the answer to the question: how do you scale the carbon credit market from small, opaque and without liquidity, to huge, transparent and liquid? This is extraordinary, because so far the solutions have been either liquid or transparent. Either efficient, or reliable.

The Tracer ecosystem: two smart contracts, Tracer for governance and Carrot for tokenization and qualification of the carbon removal credit

Tracer's solution is based on a smart contract, a blockchain application, by Chief Technology Officer Philippe Tarbouriech. For enthusiasts, the "secret sauce" is the combination of a fungible and a non-fungible token in the same smart contract making it possible to offer buyers a single portfolio with multiple projects as the source of the carbon removal credits.

Compare it to a "basket" of stocks among fund investors. Buying carbon removal credits that way from different sources was not possible until now, which made this market hell for companies like Microsoft, Amazon, Apple etc who buy large amounts of credits. How can they ensure quality of carbon removal credits, especially if they buy from various projects worldwide where the removal at each project varies per year? This is so far unfeasible and complicates the growth of the market.

More details about Tracer's solution to this are in the tech white paper. The entire outline, from a summary of a few pages to the entire white paper, is in the, yes, Tracer Knowledge Center.

But rather than summarize all of Tracer's documentation, I think it would be more useful to share my own analysis.

Market and solution are clear

For nearly two decades, I have tried to assess every innovation through Guy Kawasaki's lens , which reduces every startup to ten slides. When Philippe explained his idea of Tracer to me, the problem that Tracer solves (the poorly functioning market of carbon removal credits), the value it brings users (transactions of higher quality carbon removal credits at lower management costs) and the "underlying magic" (an open source smart contract that documents the entire life cycle of a carbon removal credit) were quickly apparent.

What always helps to spark my enthusiasm: a huge market potential with solid customers (Microsoft & Co have budgets) and a pressing problem (climate change). What I find special about Tracer is that it offers a solution to large buyers such as Microsoft and Salesforce by providing complete transparency, through an assessment model based on "persistence"; by this is meant the duration of carbon removal.

Choosing that persistence as the most important factor - because some projects provide 100-year removal and others over a thousand years - also ensures right away that large amounts of CO2 removal credits are more easily comparable and thus tradable.

Real world assets new phase in crypto, pardon me, Web3

As an old man, I have long been very skeptical about the lack of underlying value components of crypto projects. In short, there was nothing more than supply and demand.

With Bitcoin, that is precisely its strength, but with many companies that tried to profit from Bitcoin's success with obscure tokens, a smokescreen was actually erected about possible value the token would represent.

At the same time, a simple analysis did show that the biggest crypto funds outperformed the biggest tech funds by far over the past year. And the market is always right; the only question is over what period of time.

I think the nice thing about Tracer, from a business perspective, is that there is continuous influx of capital from the "real" world. Boston Consulting Group has done a fascinating study on the kind of "asset tokenization" of which the Tracer project is an example.

'Buy and burn' sounds strange, but is a modern way for the community to share in success.

Because a percentage of each carbon removal credit "tokenized" through the Carrot smart contract is used to purchase the Tracer governance token. This reduces the number of Tracer tokens in circulation and creates a deflationary effect, as is the case with Ethereum. Simply put: upward price pressure. And people both outside and inside crypto, or Web 3 as we have to say these days, are very keen on that.

Tracer is open source and decentralized

Once upon a time, Finn Linus Torvalds, with the open source operating system Linux and a group of volunteers, destroyed a billion-dollar industry of closed operating systems, making cloud computing many times cheaper. In short, without Linux, there would be no Amazon, social media or Netflix and certainly no AI.

Linux became an inspiration for other open source projects such as Ethereum, which does struggle with the image of being run too centralistically. An alternative governance structure is the Decentralized Autonomous Organization (DAO), which Tracer uses.

I won't go through the legal details of this, but at its core it comes down to the owners of Tracer tokens making the most important decisions. There is no corporate ownership of the software.

American investment firm Andreessen Horowitz, known for investments in Facebook, Twitter and Airbnb, among others, has written a legal framework for DAOs, but especially the Europeans will recognize many elements of the old-fashioned association structure.

In my opinion, this decentralized approach is a basic part of blockchain technology, which is still used too rarely.

Tracer DAO: one token, one vote.

The difference between tokens and shares

As a former investor in startups, I have experienced firsthand how long it usually takes even the successful startups to get some return to shareholders. Waiting five to 10 years is not unusual.

In Web3, I see the advantage of being able to start for relatively little money and quickly see if a product catches on, so that money doesn't disappear into a bottomless pit for years. So you try something, you adjust something where necessary, but then it's also: either stop, or a success.

In doing so, as with Tracer, there is often the possibility of getting at least the initial deposit out within a few months of launch. Tracer is funded through a phased token sale, with prices rising at each stage. This model is designed to reward early buyers as the project becomes less risky.

Tracer private round: 0.75 cents USD per token, half the price in the upcoming public sale.

The advantage for early buyers is that they could trade ten percent of their tokens immediately after the public sale, while their remaining tokens are subject to a one-year vesting period. Such an approach shows long horizons and professionalism in Web3.

Dedicated team

This long-term vision is also evident in the tokens that the team itself bought early on. Almost twenty percent of the tokens are reserved for the team, with a so-called cliff of one year applying. This means that those tokens are only released and can be traded after a year, with this also applying to only a third of these tokens; the vesting period for the team tokens is thirty-six months.

Important: team and advisors have tokens that can only be traded after a year and then only partially (33%)

Without wanting to portray them as superheroes who really deserve a cape, it is relevant to point out my personal involvement. I have no formal position at Tracer, but I have been instrumental in putting together the international team as an advisor.

For example, I introduced CTO Philippe Tarbouriech to Gert-Jan Lasterie, the Chief Business Officer (CBO) of Tracer, whom I knew from the days when I was a small shareholder in his company Flabber, which he sold to American media company Vice. Gert-Jan once gave me the excellent book he wrote about on cryptocurrencies and played an important role in accelerating my learning curve about crypto and blockchain.  

I once introduced CFO Hans Tobé, who managed the international offices of the Dutch Center for Trade Promotion (NCH) for many years, with energy and sustainability expert Andrew Barbeau, who became our U.S. partner and strategist.

Notable names also include Hubert Shio-Hsien Tai, once one of the first hundred employees at eBay, who was later involved in the IPOs of two Chinese Internet giants as CTO and COO; not to mention Dr. Alberto Pace, Tracer's scientific advisor, who in daily life works at CERN as head of data management. I always joke that it must be nice for Alberto that at Tracer, he finally gets a chance to deal with a serious challenge.

All people with long and outstanding track records, each in their own field, and not types who will soon be offering a so called 'Masterclass' on "how to get rich quick by dropshipping crap". More key collaborations, team members and advisors will be announced in the coming months.

Join us and ... and what?

Nothing I say or write is advice, it is just my opinion. I do not own Bitcoin myself. Many people start drooling while staring at Bitcoin's 113% rise, Solana' s nearly 700% rise or even memecoin Pepe' s over 20,000% rise, all in the last year, but my advice is: only do this with money you can afford to lose, and for peace of mind, assume you've lost it too.

But if Tracer becomes successful, you will probably get back many times more than you put into it. In addition, I personally think it is important that Tracer is a governance token, allowing you to vote on the important decisions with your tokens. The fight against global warming is important enough to think seriously about and contribute seriously to. If you are interested in Tracer, click here.

And any comments, questions or other feedback I would love to hear!